The task: to generate excitement amongst 1200 electronics
industry delegates about new products from e.g. AEG, Bosch,
Nokia and Sony at the Telering Congress at the Maritim Hotel
in Bonn.
The solution: A highly creative and imaginative product presentation
by variety show acts such as pantomime artists, robot performers,
modern dance, movement arts and video installation.
The dealers of the Telering Marketing GmbH meet every two
years in Bonn for their annual general meeting. With changes
around the corner, the new management chose “Challenges
for the future” as the congress motto. Dirk Denzer created
a series of product presentations by a wide range of performers
during the embedded trade fair, as well as a multimedia presentation
and a glamorous evening gala. |
