The goal: Saying thank you, a look back at the year, motivation, improving the corporate mood
Services: Ideas, design, slogans, show design, event dramaturgy, event production, scenery arrangement, technical design and implementation, presentation, artists’ program
Event: Large evening gala event for up to 1500 employees. With the debut event (Dirk Denzer’s Dinner Variety), Kärcher was able for the very first time – in contrast to previous years – to really wow the public. This set high standards for the events to follow. The “Wasserwelten” (Water Worlds) Variety show with two 50-minute parts designed specifically for the Kärcher themes water and high pressure, which included a wide variety of top-class water performances and even featured customer products on stage, was able to raise the bar the following year. With the slogan “Kärcher Momentum”, everything in the show literally revolved around all things relating to torque: From the rotational glowstick performance and spiral aerial artistry to high-speed hula hoops. A further end-of-year celebration was hosted as a magical evening high-class, product and company-related magic.